Deasil is an in-house development company with full-service project management, planning, design, development, and integration. We own and operate secure data center space in Dallas/Fort Worth, Las Vegas, Los Angeles, Pasadena, Phoenix, and Washington D.C.. We have shipped together since the 1990s.
A selection from over twenty-five years of work. Full list at /work.
Six practices we run for clients today. Full catalog of 23 services at /services.
Software for any platform, custom platforms for any domain. Innovative custom solutions across online, automotive, manufacturing, academia, retail, marketing, and entertainment.
read more →Data warehouses, data lakes, ETL/ELT, pipelines, governance. We design platforms downstream teams can self-serve without breaking the practice.
read more →Deasil owns and operates secure data center space across six U.S. metros: Dallas/Fort Worth, Las Vegas, Los Angeles, Pasadena, Phoenix, and Washington D.C. Bare metal to multi-cloud, private and custom clouds, with operational care that survives audits.
read more →Help enterprises get real value from modern AI — agents, copilots, and LLM-powered workflows that touch real data and real systems without breaking identity, lineage, or audit. Anchored by Plexara, our enterprise MCP control plane.
read more →A managed catalog of best-of-class open-source components: Postgres, Trino, Kafka, OpenSearch, Cassandra, Hive, NiFi, Superset, Ceph, SeaweedFS, Keycloak, JupyterHub, Kubernetes.
read more →Owned data center footprint across six U.S. metros. Network design, performance engineering, high availability, identity, access, observability. Quiet operations are the goal.
read more →AI on enterprise data, governed. MCP-native control plane, managed by Deasil.
AI on enterprise data, governed.
A standards-based, governed surface that lets agents reach enterprise data without breaking identity, lineage, or audit. MCP-native control plane, managed by Deasil.
Deasil's general data platform, harnessing the combinatorial effect of best-of-class open-source software, open standards, and bare-metal hardware on a secure private cloud.
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On-demand dedicated hosting services that can provide application-level support and maintenance, in addition to data center infrastructure setup and support.
visit ↗Five eras of work, from the 1990s onward.
Deasil's principals and core team have worked together since the 1990s. We have been innovating since the beginning of the many eras of modern digital transformation, contributing to the early years of Disney.com, to Research and Development and animation at the highly disruptive Napster, and a handful of Universal and Sony subsidiaries. We spent our early days on the bleeding edge, in the open green fields of new media and disruptive technology. As a result, our veins have equal parts infrastructure and software. We built our own distributed services and expanded our bare-metal data center presence more than a decade before they called it a cloud, not to sell cloud services but to solve nearly impossible matrix problems presented by an unrelenting surge in demand for digital transformation, mobile, and data solutions.
Headquartered in the heart of the entertainment industry in the early 2000s, we became a key innovator for some of the biggest stars looking to harness the booming internet, many of which included U2, Black Eyed Peas, No Doubt, Nine Inch Nails, and Beyoncé. Suddenly, we faced the challenge of accommodating the data and communication demands of a global fan base flocking to the internet to interact with their favorite artists and brands. Google was just getting started, along with socials MySpace and Facebook. From massive international data processing for Disney to pre-Youtube live video streaming, the team gained experience developing technologies in demand across industries.
While individual artists and brands were looking to innovate online in the early 2000s, content providers such as Sony, Universal, Electronic Arts, Warner Brothers, and NBC were expanding their in-house development capabilities. As a result, they needed experienced platform architects as they transformed themselves from content providers to content platforms. Our team developed NBC.com's first software framework, powering its content platform and unifying internal resources and development operations. In addition, we developed many imaginative applications atop NBC's platform, including the first web applications implementing real-time synchronization with broadcast events.
With a mature and growing skillset, the team translated its early success with high-traffic, big data, distributed computing, and platform development to solve problems for many traditionally data-heavy enterprises, including logistics, automotive, retail, and manufacturing. Our clients expanded from L.A. and Silicon Valley to the midwest as more conventional industries sought to harness digital transformation into contemporary technologies at the internet's scale.
For example, Deasil developed several solutions for a logistics client looking to expand their capabilities beyond the archaic systems available at the time; this led to additional projects for a top automaker looking to provide deeper access to their extensive parts catalog to tens of thousands of independent service centers. In addition, a national retailer engaged us to build a unique private-cloud, highly-available retail management system in use by thousands of locations nationwide, designed explicitly for rapid scaling over seasonal sales rushes, along with special features for the franchise and independent operator management, a custom predicate language for complex coupon development, multi-tier loyalty points system, and highly complex sales reporting, comparisons, and forecasting.
From video content platforms to retail management, our first decade of projects firmly established our mastery of distributed computing, moving, storing, and presenting data in all its forms. In the following decade, our toolset and experience with data communication, extraction, transformation, and management grew deeper.
Artificial Intelligence and Machine Learning are captivating popular media these days, mainly due to the last decade of advances in infrastructure and automation. While many ideas and algorithms have existed for nearly a century, they were challenging to develop, refine and implement, primarily due to the complex and costly infrastructure and environments needed to experiment, create and automate.
In 2010 the team began refining our infrastructure management systems, leading to several solutions that fit the needs of our data science clients in academia and, later, the energy industry, including advanced custom data science environments and our own GPULab and D4L data platforms. From traditional ETL and data warehousing to inference and generative AI, we are ready with the skills and toolset to solve your business' next move.
Anonymized at the client's request. Specifics on call.
A leading North American screen printing company turned to Deasil to harness machine signal data, optimize operator efficiency, and improve maintenance schedules. We delivered a customized hybrid data platform on Apache Kafka, Prometheus, Kubernetes, and Raspberry Pi signal endpoints, deployed in twelve weeks.
Our team developed NBC.com's first software framework, powering its content platform and unifying internal resources and development operations. On top of that platform we built imaginative applications, including the first web applications implementing real-time synchronization with broadcast events.
A national retailer engaged us to build a unique private-cloud, highly-available retail management system in use by thousands of locations nationwide. Designed for rapid scaling over seasonal sales rushes, with franchise and independent operator management, a custom predicate language for complex coupons, a multi-tier loyalty points system, and complex sales reporting and forecasting.
Deasil delivered deeper access to a top automaker's extensive parts catalog for tens of thousands of independent service centers. The work followed earlier solutions we developed for a logistics client looking to expand their capabilities beyond the archaic systems available at the time.
Founders and senior staff. Named principals on every project.
CEO / Founder
Jeff has developed software from a simple vision to complex business logic for over twenty years. He harnesses experience from decades of designing, developing and maintaining a wide range of software applications and has managed and deployed hundreds of successful projects from web sites to sophisticated applications supporting millions of users, to advanced analytics, AI and blockchain technologies.
Jeff has maintained longstanding relationships and repeat customers, a testament to his superior work and service. Jeff and his team have been active in the Southern California market for 25 years and are spearheading global deployments of technology solutions. He has built a phenomenal base of leading music, entertainment, and automotive clients, as well as hundreds of other businesses over the years.
Jeff drives software innovation and direction for Deasil.
CTO
Craig has led talented teams of software development and creative engineers at Deasil covering many industries, seeking to collect, analyze, move, buffer, queue, process or present data in significant and novel ways. Craig's expertise revolves around microservices, artificial intelligence, algorithms, machine learning, machine reasoning and blockchain technologies. Leveraging Kubernetes, Docker, Golang, Cassandra, Kafka and Elastic to name a few, Craig has significantly improved productivity and return on investment across nearly all of his clients' projects.
Craig and his team are developing more productive, stable, clean and faster applications than they ever have in the past, resulting in beautiful and innovative IOT management systems, IOT implementations, mobile applications and business intelligence data management platforms.
Craig drives the development of advanced software applications and customer experience for Deasil.
Sr. Project Manager and QA Engineer
As QA Engineer, Dan specializes in developing and executing exploratory and automated tests to ensure product quality for all our clients. Responsibilities include designing and implementing tests, documenting, debugging, and defining corrective actions.
As a Project Manager / Product Owner, Dan specializes in leading his Team of Developers to complete customer projects by maintaining backlog of Stories/Tasks, planning weekly Sprints, tracking team's time against project budgets, and developing User Stories and Project Proposals per collaboration with Customers.
Sr. Backend Development
Jonathan leads senior backend development at Deasil, designing and building the services and APIs that connect our clients' systems to the data platforms we operate. His work spans Go and Python services, REST and gRPC APIs, message-queue integrations, and the database layer that ties them together: PostgreSQL, Cassandra, OpenSearch, and the open-source data stores at the core of our managed platforms.
Jonathan focuses on the parts of the system that have to be correct under load: schema evolution, transactional consistency, idempotent ingest, and the operational telemetry that keeps a backend legible in production. He works closely with our SRE and data platform teams to make sure services integrate cleanly with the infrastructure they run on.
Lead UX/UI Engineer
David has worked within the sphere of online development and music over the course of twenty-five years, growing more focused in the world of making things work, move, and interact with other things. Applying expertise in front-end software, middleware, graphic design, animation, and writing experience within a painstakingly organized methodology, David has delivered hundreds of web applications for high-profile clients.
SEO Lead and Digital Marketing Manager
As the SEO Lead and Digital Marketing Manager at Deasil Works, Karl combines extensive expertise in digital marketing with a proven track record in leading successful campaigns. As a top graduate in Public Relations from Cal State University Dominguez Hills, his professional journey since 2012 includes notable achievements with clients such as Boost Mobile, Samsung, Chevrolet, Metrolink, and more.
Karl's approach integrates advanced SEO techniques with strategic content planning, ensuring high search rankings and engaging user experiences. In his leadership role, Karl encourages a culture of innovation and collaborative growth, positioning Deasil Works at the forefront of digital marketing trends and practices.
Four core categories with detail pages. Full index at /industries.
ALSO SERVED Academia · Banking & finance · Energy · Food & beverage · Government · Health · Logistics · Mortgage · Nonprofit
For information about our services or to discuss a project. A senior engineer will reply.
